The face of chess is changing – and much of that change is happening online. In this dynamic session, we explore how social media, streaming platforms, and digital
Event Details
The face of chess is changing – and much of that change is happening online. In this dynamic session, we explore how social media, streaming platforms, and digital influencers are revolutionizing the way chess is perceived, consumed, and celebrated around the world. From Twitch and YouTube to TikTok and Instagram, chess content is reaching millions, turning grandmasters into global personalities and meme-makers into ambassadors of the game. But what makes chess content engaging?